WPP is a British multinational advertising and public relations company. The company offers a range of services, including advertising, media investment management, data investment management, public relations, and more. The company operates in over 100 countries and is one of the world's largest communications services groups.
WPP was founded in 1971 by Sir Martin Sorrell.
In the 1980s and 1990s, WPP grew rapidly through a series of mergers and acquisitions.
Today, WPP is a global leader in advertising and public relations, with over 130,000 employees worldwide.
Omnicom Group is a global marketing and corporate communications company. Omnicom operates a variety of agencies, including BBDO, DDB, TBWA, and more. With over 70,000 employees worldwide, Omnicom is one of WPP's largest competitors.
Publicis Groupe is a French multinational advertising and public relations company. The company operates a number of agencies, including Leo Burnett, Saatchi & Saatchi, and more. Publicis Groupe has over 80,000 employees across 100 countries.
Dentsu Group is a Japanese multinational advertising and public relations company. The company operates a variety of agencies, including Carat, Dentsu, and more. Dentsu Group has over 60,000 employees across 140 countries.
WPP offers a wide range of advertising services, including creative development, media planning and buying, and digital marketing. The company's agencies include Ogilvy, Grey, and JWT.
WPP's media investment management services include media planning and buying, as well as audience insights and analytics. The company's agencies in this area include GroupM and Xaxis.
WPP's data investment management services provide clients with data-driven insights and consulting, as well as proprietary tools and platforms. The company's agencies in this area include Kantar and Lightspeed.
WPP's public relations services include brand building, crisis management, and more. The company's agencies in this area include Hill+Knowlton Strategies and Burson-Marsteller.
WPP is a British multinational advertising and public relations company. The company offers a range of services, including advertising, media investment management, data investment management, public relations, and more.
WPP was founded by Sir Martin Sorrell in 1971.
WPP's main products include advertising, media investment management, data investment management, and public relations.
WPP's main competitors include Omnicom Group, Publicis Groupe, and Dentsu Group.
WPP is based in London, England.