Kailijumei is a Chinese beauty brand known for its transparent jelly lipstick that changes color based on the temperature and pH of the wearer's lips. The brand also offers other makeup and skincare products, including lip glosses, lip balms, eyeshadows, and face masks. Kailijumei products are cruelty-free and often vegan-friendly.
Kailijumei was founded in 2015 in Guangzhou, China.
The brand gained popularity in 2016 with the release of its flower jelly lipstick.
Since then, Kailijumei has expanded its product line and gained a following on social media platforms like Instagram and TikTok.
Peripera is a South Korean beauty brand that also offers colorful and innovative makeup products, including lip tints and blushes. The brand is often compared to Kailijumei for its cute and youthful packaging and affordable prices.
ETUDE HOUSE is another South Korean beauty brand that targets a similar audience to Kailijumei with its fun and playful makeup products. The brand is known for its colorful and sparkly packaging and focuses on creating a 'dreamy' atmosphere for its customers.
Kailijumei's signature product, a clear jelly lipstick that reveals a color-changing tint when applied on the lips. Comes in a range of flower shades.
A range of glossy and shimmery lip glosses that can be used alone or on top of lipstick. Available in different colors and finishes.
A moisturizing lip balm that also provides a hint of color. Comes in a cute flower-shaped case.
A collection of highly-pigmented and blendable eyeshadows in different finishes, including matte, shimmer, and glitter.
A moisturizing face mask sheet infused with flower extracts that claims to brighten and soothe the skin.
Most Kailijumei products are vegan, but some contain beeswax or carmine, so it's best to check the ingredients list before purchasing.
Yes, Kailijumei lipstick reacts with the temperature and pH of the wearer's lips, creating a unique and personalized shade. However, the final color also depends on the wearer's natural lip color and skin tone, so the same lipstick may look different on different people.
Kailijumei lipstick has a moisturizing and lightweight formula that may not last as long as traditional lipsticks. However, the color-changing effect is said to stay on the lips for several hours, even after the initial layer wears off.
Kailijumei lipstick can be applied directly to clean and dry lips, or on top of a lip balm or primer for a smoother finish. The clear jelly base allows for a buildable application, so you can achieve a subtle or bold look depending on your preference.
Kailijumei products are available on the brand's official website and various online retailers, such as Amazon, eBay, and YesStyle. Some physical stores may also carry Kailijumei products, particularly in East and Southeast Asia.